Our health & wellness have been impacted by social distancing and lockdown

(% Agree)

Those who rate their overall health as good, very good or excellent pre-COVID19

  • Under 35s 78%
  • Over 35s 79%

Those who rate their overall health as good, very good or excellent NOW

  • Under 35 74%
  • Over 35s 74%

Those who rate their physical health as good, very good or excellent pre-COVID19

  • Under 35s 75%
  • Over 35s 75%

Those who rate their physical health as good, very good or excellent NOW

  • Under 35s 60%
  • Over 35s 71%

Those who rate their mental/emotional health as good, very good or excellent pre-COVID19

  • Under 35s 81%
  • Over 35s 80%

Those who rate their mental/emotional health as good, very good or excellent NOW

  • Under 35 76%
  • Over 35s 73%

We are witnessing the acceleration of behaviour change broadly as consumers develop new habits

(% Agree)

Top health components we’re doing more than usual

Feeling stressed

  • Under 35s 36%
  • Over 35s 31%

Online workouts

  • Under 35 39%
  • Over 35s 26%

Exercising outdoors

  • Under 35s 21%
  • Over 35s 24%

Eating/snacking

  • Under 35s 21%
  • Over 35s 28%

Top health components we’re doing less than usual

Sleeping well

  • Under 35s 24%
  • Over 35s 25%

Exercising at home with gym/workout equipment

  • Under 35 39%
  • Over 35s 26%

Exercising with a personal trainer

  • Under 35s 24%
  • Over 35s 39%

Eating/snacking

  • Under 35s 21%
  • Over 35s 28%

Consumers are more disposed to online channels than ever, well beyond shopping

(% Agree)

Turn to the internet first for health information & advice

  • Under 35s 64%
  • Over 35s 31%

Those seeking health advice during lockdown turned to health & wellbeing websites such as body+soul.com.au

  • Under 35 39%
  • Over 35s 26%

There are mixed emotions as restrictions ease

(% Agree)

I am relieved to be returning to normality and our regular family routine

  • Under 35s 31%
  • Over 35s 48%

I am apprehensive about returning to normality, I think it is too soon to ease restrictions

  • Under 35 30%
  • Over 35s 32%

I am excited to be returning to normality, I can’t wait to get out and about

  • Under 35s 39%
  • Over 35s 19%

I am worried about getting COVD-19 as we come out of lockdown

  • Under 35s 60%
  • Over 35s 49%

I am actively trying to boost my immune system to stay healthy with e.g. diet, vitamins & supplements

  • Under 35s 52%
  • Over 35s 43%

I will socialise and go to restaurants/cafes/pubs as soon as I can

  • Under 35 43%
  • Over 35s 37%

As we come out of lockdown we are focussing on connection and health & wellbeing ahead of treating ourselves.

(% Agree)

Very important as we come out of lockdown

Staying connected to friends & family

  • Under 35s 46%
  • Over 35s 59%

Feeling Good

  • Under 35 52%
  • Over 35s 54%

Eating well

  • Under 35s 47%
  • Over 35s 51%

Managing stress levels

  • Under 35s 54%
  • Over 35s 45%

Somewhat important as we come out of lockdown

Looking good

  • Under 35s 48%
  • Over 35s 43%

Exercising

  • Under 35 52%
  • Over 35s 54%

Treating/pampering myself

  • Under 35s 62%
  • Over 35s 36%

Source: Body+Soul Post-Pandemic Health Trends, May 2020 n=997