Parenting challenges

What are the greatest challenges amongst mums?

(Mums only)

Making ends meet financially and being able to provide for my children

  • 25-34 57%
  • 35-49 49%
  • 50-59 35%

Ensuring my children eat a healthy diet and get the right amount of exercise

  • 25-34 54%
  • 35-49 43%
  • 50-59 27%

Trying to juggle everything with little help from others

  • 25-34 45%
  • 35-49 35%
  • 50-59 21%

Giving them the opportunities that I didn’t have growing up

  • 25-34 31%
  • 35-49 33%
  • 50-59 30%

Trying to limit my children's technology usage

  • 25-34 33%
  • 35-49 35%
  • 50-59 18%

Concern about the limited quality time that I spend with my children due to work commitments

  • 25-34 38%
  • 35-49 25%
  • 50-59 18%

Protecting my child from online or school yard bullying

  • 25-34 30%
  • 35-49 31%
  • 50-59 13%

Trying to let go of responsibility and let others assist/ share the load

  • 25-34 18%
  • 35-49 21%
  • 50-59 21%

Question: What are your greatest challenges right now when it comes to parenting?

Source: “The Whimn Way” Digital Networks Australia 2017
Sample size:

18-24: Limited sample size
25-34: 89
35-49: 256
50-59: 208

Feelings towards motherhood

How do women feel towards motherhood?

(% Agree)

Mums are at breaking point - juggling more than ever

  • 18-24 59%
  • 25-34 64%
  • 35-49 62%
  • 50-59 55%

If I never had children, I'll be ok with that (Non mums only)

  • 18-24 20%
  • 25-34 45%
  • 35-49 56%
  • 50-59 80%

Women younger than ever are now having to look after both children and aging parents

  • 18-24 44%
  • 25-34 42%
  • 35-49 41%
  • 50-59 48%

Mothers are under pressure to obey or be shamed

  • 18-24 50%
  • 25-34 51%
  • 35-49 36%
  • 50-59 39%

Question: These statements relate to parenting and relationships. How much do you agree or disagree with these statements?

Source: “The Whimn Way” Digital Networks Australia 2017
Sample size:

18-24: 106
25-34: 237
35-49: 376
50-59: 269