“I hate all the mummy shaming stuff, like just leave me alone!”

Parenting challenges

What are the greatest challenges amongst mums?

(Mums only)

Making ends meet financially and being able to provide for my children

%

Ensuring my children eat a healthy diet and get the right amount of exercise

%

Trying to juggle everything with little help from others

%

Giving them the opportunities that I didn’t have growing up

%

Trying to limit my children's technology usage

%

Concern about the limited quality time that I spend with my children due to work commitments

%

Protecting my child from online or school yard bullying

%

Trying to let go of responsibility and let others assist/ share the load

%

Question: What are your greatest challenges right now when it comes to parenting?

Source: “The Whimn Way” Digital Networks Australia 2017
Sample size: 564 Women 18-59

Feelings towards motherhood

How do women feel towards motherhood?

(% Agree)

Mums are at breaking point - juggling more than ever

%

If I never had children, I'll be ok with that (Non mums only)

%

Women younger than ever are now having to look after both children and aging parents

%

Mothers are under pressure to obey or be shamed

%

Question: These statements relate to parenting and relationships. How much do you agree or disagree with these statements?

Source: “The Whimn Way” Digital Networks Australia 2017
Sample size: 988 Women 18-59